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An astronaut using a laptop displaying a colorful web design on a cozy living room couch.

Web Design

Web design that earns attention and keeps it.

We design websites people actually want to use. Clear, considered, and built around real behaviour, not just aesthetics. Every decision has a job to do, from first impression to final conversion.

Our Focus

Good design isn’t decoration. It’s direction.

We design with purpose. Every layout decision either helps someone move forward or it goes. Work that looks sharp and earns its keep.

01

Clarity over complexity

We strip things back to what matters. Simple, intuitive interfaces that guide users without overwhelming them.

02

Built to convert

Every layout, interaction, and component is designed to move users toward action — whether that’s enquiry, sign-up, or sale.

03

Design that scales

Systems, not one-off pages. Your site grows without losing consistency or quality.

Everything you need to
design it properly.

From early thinking to final UI, we cover the full design process. We stay involved from first sketch to final build.

Wireframing & prototyping

Layouts and clickable prototypes, so you can react to the structure before we design a single pixel.

Website design icon featuring a simplified webpage layout with an image and text sections.

Website Design

High-quality, modern interfaces designed for clarity, usability, and impact.

Four geometric shapes: a circle, triangle, square, and dotted square in a grid layout on a dark background.

Design Systems & Components

Reusable modules and scalable design systems to keep everything consistent.

Icons representing responsive design on a desktop, tablet, and smartphone displaying images and information.

Responsive Design

Thoughtful design across desktop, tablet, and mobile. Not just resized, but reworked.

Interaction & Motion Design

Subtle animations and interactions that add depth without distraction.

Design Handover & Documentation

Clear, developer-ready files and guidance to ensure what’s built matches what was designed.

The people we work with in their own words.

  • Untold Heroes are some of the most enjoyable people to work with. Every piece of work they do is ahead of time and of the highest quality. And they are extremely dedicated to any task you put in front of them. We originally asked them to design the UI/UX of our new fashion marketplace and once we saw the amazing results, we knew we wanted them for every future design project!

    Jacob Simons , Co-Founder, Esooko

  • Untold Heroes are incredible professionals. They are highly creative, structured (always delivering on time) and obsessively hard working.

    Alberto Gandolfi , Managing Director, Goldman Sachs

  • Working with Untold Heroes has been a valued partnership for over six years. Their team consistently delivers exceptional results and provides a level of service that is truly world-class. Throughout our long-standing relationship, they have proven to be reliable, professional, and bring a collaborative approach to everything they do.

    James Vodden , Marketing Lead, BBD

  • Highly recommended. I have worked with the Untold Heroes team for many years. They have consistently produced high-quality websites on time and on-budget. But not just that – they also give great advice on how to get the best result. I hope to continue working with them for years to come!

    Philip Hall , Managing Partner, Thorndon Partners

  • First class team operating at a very high level. I have always been impressed by the delivery of Warren and team, including their attention to detail and willingness to always go the extra mile for their clients. I would not hesitate to recommend them.

    Alan Morgan , Managing Partner, Kendal Advisory

  • Untold Heroes are our go to for everything digital and we have always trusted them to help put our best foot forward. Highly recommended.

    Polly Blenkin , Partner, Milberg London

  • I have worked with Untold Heroes for a number of years now and can honestly say that they are brilliant. As the co-owner of a small marketing and design agency, we need partners that we can trust and rely on, and who can be flexible and on hand when we need them, and Untold Heroes – especially Warren – are second to none. They are so knowledgeable, helpful, friendly, professional – everything you need. Can't recommend highly enough!

    Joanna Blackman , Co-Founder, Black & Gray

  • We've been using Untold Heroes for web hosting and website management at Mallett for a while now, and they've been excellent throughout. Warren and the team are responsive, reliable, and really easy to deal with — exactly what you want from a technical partner when your focus is on running your business, not worrying about your website. The service just works.

    Simon Dickson , Design Director, Mallett

The basics, covered.

No. We build design systems, which are different: reusable components made for your brand, rather than someone else’s layout with your logo dropped in.

Yes, and you should. You’ll see wireframes before visual design and clickable prototypes before development. Nothing gets built off a static image and a hopeful conversation.

We scope by template or module rather than page count, because twenty pages sharing three layouts is a much smaller job than five pages needing five. We’ll map that with you at the start so the number means something.

We’ll work inside it. Extending a system you’ve already invested in is usually smarter than replacing it, and we’ll flag where it’s genuinely constraining you rather than quietly working around it.

The designs for your site are yours.

Where it needs more thought is design systems. If we build a UI language (components, patterns, the rules that hold an interface together) that’s licensed for the product we built it for. Using it as the foundation for a whole family of products is a different brief, and worth raising early so we can build it that way from the start.

Ask us at scoping if that’s where you’re heading. It changes how we’d design it, not just what it costs.

Yes. We hand over developer-ready files, and we’ll stay available during the build to answer questions. Designs handed over cold tend to drift.

More at the start than the end. Expect a kick-off, a couple of review sessions, and prompt feedback when we ask for it. The projects that go slowly are almost always the ones where feedback takes three weeks to arrive.

Whatever suits you. Some teams take the files and run, some keep us on for build and support.

Begin Your Mission.

Tell us a bit about your goals, and we’ll help you launch something extraordinary.