New ID
- Managed Hosting
- User Experience
- Web Development
New ID is an interior design studio, twenty years into making show homes and amenity spaces for residential developers. Their website sells to people who buy interiors by the building, and it has to do it on photography. The creative direction arrived settled, so we took the other half: how someone moves through the site, and how a page holds together when the images are the argument. Then we built it, and we’ve maintained it since.
